Publicado

2014-04-01

Acuerdos de cooperación en el ámbito exportador: incidencia de la orientación temporal de los socios sobre el desempeño

Cooperation Agreements In The Export Field: The Impact Of Partners' Time Orientation On Performance

Acordos De Cooperação No Âmbito Exportador: Incidência Da Orientação Temporária Dos Sócios Sobre O Desempenho

DOI:

https://doi.org/10.15446/innovar.v24n52.42503

Palabras clave:

Exportación agrupada, consorcios de exportación, orientación a largo plazo, compromiso, estructura de gobierno, desempeño. (es)
grouping for export, export consortiums, time orientation, commitment, governance structures, performance (en)
Exportação agrupada, consórcios de exportação, orientação a longo prazo, compromisso, estrutura de governo, desempenho (pt)

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Autores/as

  • Miguel Ángel López Navarro Universidad Jaume I - Departamento de administración de empresas y marketing
Los acuerdos de cooperación en el ámbito de la exportación han sido catalogados por la literatura como un instrumento que ofrece importantes ventajas a las pequeñas y medianas empresas a la hora de desarrollar su actividad internacional. No obstante, la utilización y los resultados de esta modalidad de cooperación no parecen estar, en numerosas ocasiones, en consonancia con las notables ventajas que teóricamente se le atribuyen. El presente trabajo analiza cómo la orientación temporal de los socios determina el desempeño de la relación de cooperación a través de la incidencia que ejerce sobre el compromiso de éstos y la estructura de gobierno adoptada. Las hipótesis específicas que se derivan son contrastadas a partir de una muestra de 70 consorcios de exportación, integrados por empresas españolas, los cuales se estructuran bajo la modalidad de empresa conjunta. Los resultados de la investigación permiten constatar cómo la orientación temporal condiciona notablemente el compromiso de los socios a la hora de hacer inversiones a largo plazo en el proyecto conjunto, así como la estructura de gobierno adoptada, favoreciendo el uso de estructuras relacionales, contribuyendo ambos elementos a un mayor desempeño de los acuerdos de cooperación analizados.
Cooperation agreements in the export sector have been described in the literature as instruments that offer significant advantages to small and medium enterprises seeking to develop international activities. However, on many occasions such agreements do not seem to result in the notable advantages predicted by theory. The research investigates the ways in which partners' time orientation determines the peformance of the cooperation relationship by influencing levels of commitment and the governance structures that are adopted. The research hypotheses are tested using a sample of 70 export consortiums made up of Spanish firms which are structured under a joint venture model. The results show that time orientation exerts significant influence on partner decisions concerning long-term investments in the joint project and on the governance structures that are adopted, resulting in a tendency to favor relational structures. Both elements contribute to increased performance of the joint ventures studied.
Os acordos de cooperação no âmbito da exportação têm sido catalogados pela literatura como um instrumento que oferece importantes vantagens às pequenas e médias empresas na hora de desenvolver a sua atividade internacional. Porém, a utilização e os resultados desta modalidade de cooperação não parecem estar, em muitas ocasiões, em harmonia com as notáveis vantagens que, teoricamente, lhe são atribuídas. O presente trabalho analisa como a orientação temporária dos sócios determina o desempenho da relação de cooperação através da incidência que exerce sobre o compromisso destes e a estrutura de governo adotada. As hipóteses específicas decorrentes são contrastadas a partir de uma amostra de 70 consórcios de exportação, conformados por empresas espanholas, os quais se estruturam sob a modalidade de empresa conjunta. Os resultados da pesquisa permitem constatar como a orientação temporária condiciona notavelmente o compromisso dos sócios no momento de fazer investimentos a longo prazo no projeto conjunto, bem como a estrutura de governo adotada, favorecendo o uso de estruturas relacionais, contribuindo ambos os elementos a um maior desempenho dos acordos de cooperação analisados.

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López Navarro, M. Ángel. (2014). Acuerdos de cooperación en el ámbito exportador: incidencia de la orientación temporal de los socios sobre el desempeño. Innovar, 24(52), 19-29. https://doi.org/10.15446/innovar.v24n52.42503

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