Cultura nacional y crecimiento internacional de la empresa: una revisión de la literatura
NATIONAL CULTURE AND INTERNATIONAL GROWTH OF COMPANIES: A LITERATURE REVIEW
CULTURA NACIONAL E CRESCIMENTO INTERNACIONAL DA EMPRESA: UMA REVISÃO DA LITERATURA
DOI:
https://doi.org/10.15446/innovar.v26n60.55536Palabras clave:
Cultura nacional, distancia cultural, internacionalización, gestión internacional (es)National culture, cultural gap, globalization, international management (en)
Cultura nacional, distância cultural, internacionalização, gestão internacional (pt)
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