Publicado

2020-01-01

El liderazgo estratégico, la negociación y su influencia sobre la percepción del prestigio en pequeñas empresas

Strategic leadership and negotiation and their influence on the perception of prestige in small businesses

A liderança estratégica, a negociação e sua influência sobre a percepção do prestígio em pequenas empresas

DOI:

https://doi.org/10.15446/innovar.v30n75.83257

Palabras clave:

estatus organizacional, liderazgo estratégico, negociación integrativa, percepción del prestigio, rendimiento organizacional percibida (es)
Organizational status, strategic leadership, integrative ne¬gotiation, perception of prestige, perceived organizational performance (en)
desempenho organizacional percebido, liderança estra¬tégica, negociação integradora, percepção do prestígio, status organizacional (pt)

Autores/as

En esta investigación, se analizó el liderazgo estratégico, la negociación integrativa y su influencia sobre el prestigio y estatus organizacional percibido de líderes de pequeñas empresas de la región del Estado de Guanajuato, México. Para ello, se empleó una muestra de 418 participantes. El método utilizado para llevar a cabo la investigación es explicativo, observacional y transversal. Se desarrolló un modelo de ecuación estructural (SEM) hipotético. Para evaluar el modelo, se emplea­ron los índices de bondad de ajuste ( X2 = 632,03; GL = 345; CFI = 0,914; TLI = 0,905; RMSEA = 0,04; SRMR = 0,04), porque el SEM resultó ser aceptable. De acuerdo con los hallazgos de la investigación, se demuestra que el liderazgo estratégico y la estrategia de negociación influyen positiva y signifi­cativamente sobre la percepción del prestigio y estatus organizacional; asimismo, la estrategia de negociación integrativa influye positiva y significativamente como variable mediadora entre el liderazgo estratégico y la percepción del prestigio y estatus organizacional; por otra parte, no se encontraron diferencias significativas en la percepción del prestigio y estatus de la organización entre hombres y mujeres líderes de pequeñas empresas de la región del Estado de Guanajuato.

This research studied strategic leadership and integrative ne­gotiation and their influence on the prestige and the perceived organiza­tional status of small business leaders in the state of Guanajuato, Mexico. For this purpose, we studied a sample of 418 participants, following an explanatory, observational and transversal methodological approach. In addition, we developed a hypothetical structural equation model (SEM). Fit indices (X2 = 632,03; GL = 345; CFI = 0,914; TLI = 0,905; RMSEA = 0,04; SRMR = 0,04) were used to assess the model, since SEM was acceptable. According to our research findings, it is shown that both strategic leadership and ne­gotiation strategies positively and significantly influence the perception of prestige and organizational status. Furthermore, integrative negotiation strategy has a positive and significant influence as a mediating variable between strategic leadership and the perception of prestige and organi­zational status. No significant differences were found between male and female small businesses leaders for the studied variables.

 

Nesta pesquisa, foram analisadas a liderança estratégia, a ne­gociação integradora e sua influência sobre o prestígio e o status organi­zacional percebido de líderes de pequenas empresas da região do estado de Guanajuato, México. Para isso, foi utilizada uma amostra de 418 partici­pantes. O método utilizado para realizar a pesquisa é explicativo, observa­cional e transversal. Foi desenvolvido um modelo de equação estrutural (SEM) hipotético. Para avaliar o modelo, foram empregados os índices de benefício de ajuste (X2 = 632,03; GL = 345; CFI = 0,914; TLI = 0,905; RMSEA = 0,04; SRMR = 0,04), porque o sem acabou sendo aceitável. De acordo com os achados desta pesquisa, demonstra-se que a liderança estratégia e a estra­tégia de negociação influenciam positiva e significativamente na percepção do prestígio e do status organizacional; além disso, a estratégia de nego­ciação integradora influencia positiva e significativamente como variável mediadora entre a liderança estratégia e a percepção do prestígio e status organizacional; por sua vez, não foram encontradas diferenças significativas na percepção do prestígio e status organizacional entre homens e mulheres líderes de pequenas empresas de Guanajuato.

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Cómo citar

APA

López-Lemus, J. A., De la Garza Carranza, M. T. & Zavala Berbena, M. A. (2020). El liderazgo estratégico, la negociación y su influencia sobre la percepción del prestigio en pequeñas empresas. Innovar, 30(75), 57–70. https://doi.org/10.15446/innovar.v30n75.83257

ACM

[1]
López-Lemus, J.A., De la Garza Carranza, M.T. y Zavala Berbena, M.A. 2020. El liderazgo estratégico, la negociación y su influencia sobre la percepción del prestigio en pequeñas empresas. Innovar. 30, 75 (ene. 2020), 57–70. DOI:https://doi.org/10.15446/innovar.v30n75.83257.

ACS

(1)
López-Lemus, J. A.; De la Garza Carranza, M. T.; Zavala Berbena, M. A. El liderazgo estratégico, la negociación y su influencia sobre la percepción del prestigio en pequeñas empresas. Innovar 2020, 30, 57-70.

ABNT

LÓPEZ-LEMUS, J. A.; DE LA GARZA CARRANZA, M. T.; ZAVALA BERBENA, M. A. El liderazgo estratégico, la negociación y su influencia sobre la percepción del prestigio en pequeñas empresas. Innovar, [S. l.], v. 30, n. 75, p. 57–70, 2020. DOI: 10.15446/innovar.v30n75.83257. Disponível em: https://revistas.unal.edu.co/index.php/innovar/article/view/83257. Acesso em: 6 mar. 2026.

Chicago

López-Lemus, Jorge Armando, María Teresa De la Garza Carranza, y María Alicia Zavala Berbena. 2020. «El liderazgo estratégico, la negociación y su influencia sobre la percepción del prestigio en pequeñas empresas». Innovar 30 (75):57-70. https://doi.org/10.15446/innovar.v30n75.83257.

Harvard

López-Lemus, J. A., De la Garza Carranza, M. T. y Zavala Berbena, M. A. (2020) «El liderazgo estratégico, la negociación y su influencia sobre la percepción del prestigio en pequeñas empresas», Innovar, 30(75), pp. 57–70. doi: 10.15446/innovar.v30n75.83257.

IEEE

[1]
J. A. López-Lemus, M. T. De la Garza Carranza, y M. A. Zavala Berbena, «El liderazgo estratégico, la negociación y su influencia sobre la percepción del prestigio en pequeñas empresas», Innovar, vol. 30, n.º 75, pp. 57–70, ene. 2020.

MLA

López-Lemus, J. A., M. T. De la Garza Carranza, y M. A. Zavala Berbena. «El liderazgo estratégico, la negociación y su influencia sobre la percepción del prestigio en pequeñas empresas». Innovar, vol. 30, n.º 75, enero de 2020, pp. 57-70, doi:10.15446/innovar.v30n75.83257.

Turabian

López-Lemus, Jorge Armando, María Teresa De la Garza Carranza, y María Alicia Zavala Berbena. «El liderazgo estratégico, la negociación y su influencia sobre la percepción del prestigio en pequeñas empresas». Innovar 30, no. 75 (enero 1, 2020): 57–70. Accedido marzo 6, 2026. https://revistas.unal.edu.co/index.php/innovar/article/view/83257.

Vancouver

1.
López-Lemus JA, De la Garza Carranza MT, Zavala Berbena MA. El liderazgo estratégico, la negociación y su influencia sobre la percepción del prestigio en pequeñas empresas. Innovar [Internet]. 1 de enero de 2020 [citado 6 de marzo de 2026];30(75):57-70. Disponible en: https://revistas.unal.edu.co/index.php/innovar/article/view/83257

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