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2024-10-01

Sustainability, Innovation, and Value Creation in Developing Countries: Evidence from Iraq

Sostenibilidad, innovación y creación de valor en países en desarrollo: la evidencia de Irak

Sustentabilidade, inovação e criação de valor em países em desenvolvimento: evidências do Iraque

DOI:

https://doi.org/10.15446/innovar.v34n94.116817

Palabras clave:

Sustainability, innovation, value creation, innovation performance, sustainability performance (en)
sostenibilidad, innovación, creación de valor, desempeño en innovación, desempeño en sostenibilidad (es)
sustentabilidade, inovação, criação de valor, desempenho da inovação, desempenho da sustentabilidade (pt)

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This paper examines the impact of integrating sustainability performance with innovation performance on value creation in developing countries. The study employs content analysis to assess the levels of sustainability performance and innovation performance in 21 companies listed on the Iraqi Stock Exchange from 2011 to 2022. To test the proposed hypotheses, the study utilizes pooled Ordinary Least Squares (ols) and panel analysis. The findings reveal that sustainability performance and innovation performance positively influence company value, both independently and jointly. Furthermore, the results underscore the importance of investing in innovation processes to achieve a competitive advantage that fosters value creation. The study also highlights the critical balance between the increasing adoption of sustainable technologies in manufacturing and the effective application of diverse innovative technologies across production, operations, marketing, and organizational strategies as integral components of new product development. These findings hold significant implications for strategic decision-making, suggesting that companies in developing nations should pursue sustainable innovation pathways by adopting appropriate technologies and ensuring their long-term viability amid rapid technological advancements.

El presente artículo examina el impacto de integrar el desempeño en sostenibilidad y el desempeño en innovación sobre la creación de valor en países en desarrollo. El estudio emplea un análisis de contenido para evaluar los niveles de desempeño en sostenibilidad e innovación de 21 empresas cotizadas en la Bolsa de Valores de Irak, durante el período 2011-2022. Con el fin de probar las hipótesis formuladas, el estudio utiliza mínimos cuadrados ordinarios agrupados y análisis de panel. Los hallazgos revelan que tanto el desempeño en sostenibilidad como el desempeño en innovación influyen positivamente en el valor de una empresa, tanto de forma independiente como conjunta. Además, los resultados subrayan la importancia de invertir en procesos de innovación para lograr una ventaja competitiva que fomente la creación de valor. Esta investigación destaca el equilibrio crítico entre la creciente adopción de tecnologías sostenibles en los procesos de manufactura y la aplicación efectiva de diversas tecnologías innovadoras para la implementación de las estrategias de producción, operaciones, marketing y organizacionales como componentes integrales del desarrollo de nuevos productos. Estos hallazgos tienen implicaciones relevantes para la toma de decisiones estratégicas, al sugerir que las empresas en países en desarrollo deben seguir caminos de innovación sostenible al adoptar tecnologías adecuadas y garantizar su viabilidad a largo plazo en medio de un entorno de rápidos avances tecnológicos.

Este artigo examina o impacto da integração do desempenho da sustentabilidade com o desempenho da inovação na criação de valor nos países em desenvolvimento. O estudo emprega análise de conteúdo para avaliar os níveis de desempenho de sustentabilidade e desempenho de inovação em 21 empresas listadas na Bolsa de Valores do Iraque de 2011 a 2022. Para testar as hipóteses propostas, o estudo utiliza Mínimos Quadrados Ordinários (mqo) agrupados e análise de painel. Os resultados revelam que o desempenho da sustentabilidade e o desempenho da inovação influenciam positivamente o valor da empresa, tanto de forma independente quanto conjunta. Além disso, os resultados reforçam a importância de investir em processos de inovação para alcançar uma vantagem competitiva que promova a criação de valor. O estudo também destaca o equilíbrio crítico entre a crescente adoção de tecnologias sustentáveis na manufatura e a aplicação efetiva de diversas tecnologias inovadoras na produção, operações, marketing e estratégias organizacionais como componentes integrais do desenvolvimento de novos produtos. Essas descobertas têm implicações significativas para a tomada de decisões estratégicas e sugere que as empresas nos países em desenvolvimento devem buscar caminhos de inovação sustentáveis, adotando tecnologias apropriadas e garantindo sua viabilidade a longo prazo em meio a rápidos avanços tecnológicos.

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Cómo citar

APA

Khaghaany, M., Shaker, A. S., Dawood, A. N. y Almagtome, A. H. (2024). Sustainability, Innovation, and Value Creation in Developing Countries: Evidence from Iraq. Innovar, 34(94), e116817. https://doi.org/10.15446/innovar.v34n94.116817

ACM

[1]
Khaghaany, M., Shaker, A.S., Dawood, A.N. y Almagtome, A.H. 2024. Sustainability, Innovation, and Value Creation in Developing Countries: Evidence from Iraq. Innovar. 34, 94 (oct. 2024), e116817. DOI:https://doi.org/10.15446/innovar.v34n94.116817.

ACS

(1)
Khaghaany, M.; Shaker, A. S.; Dawood, A. N.; Almagtome, A. H. Sustainability, Innovation, and Value Creation in Developing Countries: Evidence from Iraq. Innovar 2024, 34, e116817.

ABNT

KHAGHAANY, M.; SHAKER, A. S.; DAWOOD, A. N.; ALMAGTOME, A. H. Sustainability, Innovation, and Value Creation in Developing Countries: Evidence from Iraq. Innovar, [S. l.], v. 34, n. 94, p. e116817, 2024. DOI: 10.15446/innovar.v34n94.116817. Disponível em: https://revistas.unal.edu.co/index.php/innovar/article/view/116817. Acesso em: 3 feb. 2025.

Chicago

Khaghaany, Maithm, Ameer Saheb Shaker, Anmar Noori Dawood, y Akeel Hamza Almagtome. 2024. «Sustainability, Innovation, and Value Creation in Developing Countries: Evidence from Iraq». Innovar 34 (94):e116817. https://doi.org/10.15446/innovar.v34n94.116817.

Harvard

Khaghaany, M., Shaker, A. S., Dawood, A. N. y Almagtome, A. H. (2024) «Sustainability, Innovation, and Value Creation in Developing Countries: Evidence from Iraq», Innovar, 34(94), p. e116817. doi: 10.15446/innovar.v34n94.116817.

IEEE

[1]
M. Khaghaany, A. S. Shaker, A. N. Dawood, y A. H. Almagtome, «Sustainability, Innovation, and Value Creation in Developing Countries: Evidence from Iraq», Innovar, vol. 34, n.º 94, p. e116817, oct. 2024.

MLA

Khaghaany, M., A. S. Shaker, A. N. Dawood, y A. H. Almagtome. «Sustainability, Innovation, and Value Creation in Developing Countries: Evidence from Iraq». Innovar, vol. 34, n.º 94, octubre de 2024, p. e116817, doi:10.15446/innovar.v34n94.116817.

Turabian

Khaghaany, Maithm, Ameer Saheb Shaker, Anmar Noori Dawood, y Akeel Hamza Almagtome. «Sustainability, Innovation, and Value Creation in Developing Countries: Evidence from Iraq». Innovar 34, no. 94 (octubre 10, 2024): e116817. Accedido febrero 3, 2025. https://revistas.unal.edu.co/index.php/innovar/article/view/116817.

Vancouver

1.
Khaghaany M, Shaker AS, Dawood AN, Almagtome AH. Sustainability, Innovation, and Value Creation in Developing Countries: Evidence from Iraq. Innovar [Internet]. 10 de octubre de 2024 [citado 3 de febrero de 2025];34(94):e116817. Disponible en: https://revistas.unal.edu.co/index.php/innovar/article/view/116817

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1. Isabel Abínzano, Lucas Ayres Barreira de Campos Barros, Zuray Melgarejo, Paula Andrea Navarro Pérez, Mary Analí Vera-Colina. (2024). Nota editorial – Número especial “Decisiones financieras empresariales en países emergentes”. Innovar, 34(94), p.e116823. https://doi.org/10.15446/innovar.v34n94.116823.

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